I’m going to let you guys in on a little secret: I’m not a natural blonde anymore. Shocking, right?! It’s all highlights and lowlights up in there. And in the vain on truthfulness, my hair kinda sucks. We’re all given our gifts and gorgeous, flowing locks is not one of mine. But part of that is my fault. I’ve used cheap grocery store hair products my entire life. I honestly thought the hair care industry was just one big marketing racket. ‘Its all the same,’ I’d tell myself as I reached for that $3.99 shampoo plus conditioner bottle at CVS.
Well, my hair stylist had a little intervention with me and set me straight. All shampoo and conditioners are not equal. Some are even harmful to bleach blonde hair like mine. What’s causing that damage? Protein. Its no bueno for blondes. And there is an abundance of protein in the hair care industry right now, which makes sense with how the food and diet world is so obsessed with it. But like a diet, too much protein in blonde hair actually has negative effects.
Let’s break it down. Is your hair dry and brittle? Is it dull and lifeless? Do you have constant breakage? Does it feel like straw? Those are the hallmarks for protein overload. Excessive protein in your hair means it’s then lacking in moisture. The solution is switching to protein-free products. You have to ditch whatever crap or expensive stuff you had. You can’t half and half it. You have to go fully protein-free. To do that, you’ll want to avoid the following proteins:
- Amino acids
- Oat flour
- Protein (milk protein, animal protein, etc.)
If label reading isn’t your thing, below are some safe products from Matrix Biolage and Amika per my hair stylist’s recommendation. They can be found at most big box stores like Target and Walmart, specialty beauty stores like Ulta and Sephora, and online.
Good things come to those who wait. You will not see results immediately. It can take 4-6 week for the protein to be removed from your hair and moisture to finally take hold again. I have been using the Matrix Biolage set pictured above and love it. Its has a really thick lather and smells amaaaaaahzing. Compared to the junk I used before, it feels like such a luxury when I shower. Plus, my hair looks less stringy, it has a nice sheen back to it, and it feels thicker. I don’t think I’ll be cast in a hair commercial anytime soon, but I’ve accepted that. And I’m pleased with my reinvigorated locks.